Fun in merchandising


HEMA is a department store in the Netherlands.  Like all other businesses, it now has on-line shopping.

Inside a HEMA store in the Netherlands - Wikimedia image

Inside a HEMA store in the Netherlands - Wikimedia image

But it’s online with a diffference.  Load this page, and then wait a few seconds . . .

(Can you tell whether this is a real HEMA page, or just a good parody?  Anyone?)

(And, what kind of software does one need to do that kind of animation?  Is there any classroom use for this?)

About these ads

3 Responses to Fun in merchandising

  1. efcarrasco says:

    Then again, HEMA is a bit of an oddity when I first went there. I’m not sure what their focus is, which could pose a problem. But they sure have clever advertising: http://edfcarrasco.wordpress.com/2009/10/25/love-or-how-i-think-advertising-could-be-creative-without-saying-anything/

    Like

  2. efcarrasco says:

    It’s quite creative. I had the opportunity to look at this site, and perhaps they just want to generate buzz.

    Like

  3. Scott Hanley says:

    It looks like they’re suggesting going to http://www.hema.nl for your real shopping, so I’m taking it as a friendly paradoy. Quite fun.

    It did raise my eyebrows to a see a portable stereo labeled “ghettoblaster.”

    Like

Please play nice in the Bathtub -- splash no soap in anyone's eyes.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Follow

Get every new post delivered to your Inbox.

Join 2,478 other followers

%d bloggers like this: